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Too Cool For School

Too Cool For School

Client: Too Cool For School
Digital Branding, Social Marketing, Photography, Website, Instagram
2015–2017

Too Cool For School is an artistic cosmetic brand focused on creative experimentation and contemporary culture, and was created in New York City. The artwork for the first artist-collaborative packaging was created simultaneously with a freelance illustrator in London. Today, Too Cool For School is one of the most sought after brands in South Korea as it sets new standards and advocates artistic expression in contemporary beauty culture.